The souvenir is an essential part of the travel experience and most tourists return home with souvenirs to preserve such experiences. For this very reason it is a great way to increase revenue for your business while marketing or promoting your business all at the same time.
Souvenirs ideally boost emotional connections by making a promotional gift to get customers or retain existing customers. It is a form of word-of-mouth marketing where customers promote your business to others and show the souvenirs they have as well as sharing their experiences. In such cases, souvenirs offer a long term of advertising for your business because the items are treasured to their memories and it provides an emotional connection.
